James

Whatley

2024

James

Whatley

Chief Strategy Officer

Diva

“James Whatley is chief strategy officer for gaming-native creative agency, Diva. With over 15 years of marcomms experience working on integrated brand campaigns for clients such as PlayStation, OREO, Xbox, Converse, and Honda F1 Racing, James has spent his career working at the forefront of digital innovation and integrated marketing for over a decade.

At Diva, James puts these skills to use to help the world’s biggest and best games publishers, developers, platforms, and entertainment brands speak to millions of people that play video games all over the world.

James is also the co-creator of the DICE Charter initiative – a scored set of regulatory guidelines to ensure diversity and inclusion at conferences and events.

In his spare time, James writes an infrequent internet-culture newsletter called Five things on Friday, plays far too many video games, and spends his weekends making huge Minecraft worlds with his wife and two children. And yes, he is tired. “